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Permanent Makeup

Permanent Makeup in Jacksonville, FL

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Permanent makeup is a form of cosmetic tattooing that will leave you looking naturally enhanced at all times. Permanent makeup refers to the art and science of applying pigment into the dermal layer of the skin. Cosmetic tattooing can help women and men of all ages who want to look their best at all times, anyone with sensitive skin or a makeup allergy, an active lifestyle, or someone who just wants to save time by making their morning routine a lot faster. Cosmetic tattooing can also help anyone who have vision trouble or difficulty applying makeup after a stroke or other physical problem that prevents them from applying their makeup easily.

There are two different techniques used for applying permanent makeup: machine method (traditional technique) and hand method. The Softap® Hand Method began in 1988 and has earned the reputation of being the "The Most Natural Look in Permanent Cosmetics."  The technique provides maximum comfort, faster healing than the traditional method and gives the most natural results. With the Softap hand method, the technician has complete control, there is no machine noise and all supplies are 100% disposable. At Ponte Vedra Plastic Surgery in Northeast Florida, permanent makeup is performed by one of our certified permanent makeup artists. Alison Kuzoian performs the Softap® Hand Method at our Nocatee location.

  • Eyebrows: Using the advanced microblading technique, you can have full, even eyebrows that look more natural than an eyebrow pencil.
  • Eyeliner (upper and lower): It can be difficult to get a perfect line on one eye and then match the other eye, so permanent eyeliner on the upper eyelid and/or lower eyelid can save you a lot of time and frustration.

Eyebrow Microblading

Microblading (also known as eyebrow embroidery, feathering, or etching) is a relatively new, manual method that has gained a loyal following. As the name suggests, microblading uses a very small blade to deposit pigment under the skin, giving the appearance of hair. It is considered to be semi-permanent, as compared to the traditional hair stroke techniques. This method is ideal for anyone wanting to enhance the look of their eyebrows. The results are natural looking, hair-like strokes, regardless of the amount of natural hair present. Initially, the brows appear darker, but fade significantly over a two-week period. It is absolutely crucial to have a touch up done, as it is very difficult to predict how well the skin will retain the pigment. The results can last anywhere from 11 - 18 months, depending on different factors affecting the procedure. However, a touch up once a year is recommended to retain the shape and saturation of pigment.

What to Expect

On the day of your first appointment please expect for it to be approximately 2 hours. This is a very thorough appointment during which you and Alison will design a customized treatment plan specific to your personal style. When doing microblading on eyebrows, the first step is to take a photo and decide on color. An experienced technician is able to select the right color to match the existing hairs (if any) as well as one to compliment your skin tone. Alison will apply the chosen color onto the eyebrows to let you try on your color to understand what your final results will look like. Once the color selection is made, your brows will be drawn on. You are then able to see exactly what the brows will look like before implantation is started. This is a process that will allow you and Alison to create the exact shape, symmetry and style you are seeking. The procedure will start with you laying back on a spa table while listening to soft relaxing music and takes about an hour. The implements we use are 100% disposable and a one-time use with NO RISK of cross contamination. 

Permanent Makeup FAQs

Is It Painful?

A topical cream is applied for all procedures to maximize comfort. It is not uncommon for a client to fall asleep during the procedure. If you know you have an extremely low pain tolerance other methods are available to add additional comfort.

Is IT Really Permanent?

No, permanent makeup isn’t really permanent. Although we use the finest permanent makeup products/pigments and they will soften/fade in color over time, typically 1-5 years. The environmental exposure, anti-aging creams, sun exposure, sweating, tanning beds, and natural aging all contribute to color fading. It is recommended to get color boosts to freshen up your permanent makeup to maintain its natural look. Remember your typical tattoo is done with ink, while permanent makeup is done with pigment which is very different. The fading can be beneficial for you, if you realize that the colors and look you loved at 35 isn’t what you want at 50.

Recovery Time?

Total recovery time is usually 7-10 days. You may experience puffiness or swelling for the first 1-3 days. You will be instructed to keep ointment on the treated areas during that time. Although you may not choose to, some patients return to work the same day.

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Plan Your Procedure

Average Cost  
$350 - $600
Recovery Time  
7 - 10 Days
Average Procedure Time  
2 Hours
Post-op Follow-up  
4 - 6 Weeks
Procedure Recovery Location  
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Expected Cost

The cost for permanent makeup ranges from $350-$600 depending on what area you would like permanent makeup applied on. You can choose from microbladed eyebrows, soft solid fill eyebrows, eyeliner (top or bottom OR both), and lips (lip liner or full lips). One touch up is included in our fee that will be performed 4-6 weeks after initial procedure. Schedule your complimentary consultation with Alison or Chris to see if you are a good candidate for permanent makeup.

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*Individual results are not guaranteed and may vary from person to person. Images may contain models.